Automotive News & VideosWheelCircuit

The Future of Tires: Insights from Tyre's SVP on EV Fleet Solutions

The Future of Tires: Insights from Tyre's SVP on EV Fleet Solutions
Image copyright Youtube
Authors
    Published on
    Published on
  • Name
    By Dushyant
    Twitter
    (@dishs)

In this episode of the MotorTrend Channel's podcast, "The Inevitable," the focus is on the unsung heroes of the automotive world: tires. Host Ed sets the stage by addressing a listener's concern about Fleet EV Vehicles and the associated charging costs. He cleverly suggests leveraging the cost efficiency of EVs to negotiate charging coverage with employers, shedding light on Ford's Fleet division, Ford Pro, and their innovative solutions for home charging. With hardware featuring RFID access and smart charging software, Ford is paving the way for a seamless transition to electric fleets.

Enter Woody Rogers, the SVP of marketing at Tyre, a man who's spent 25 years in the tire business, starting from humble beginnings of answering phones to now leading marketing efforts. Tyre's website, a treasure trove of fitment information and wheel measurements, is lauded by the podcast hosts for its user-friendly interface. Woody dives into the fascinating world of heat cycling tires, a process that enhances performance without the wear and tear of track driving. Despite the labor-intensive nature of heat cycling, it remains a niche service within Tyre's extensive product offerings.

The banter between the hosts and Woody paints a vivid picture of a man deeply passionate about tires, racing, and all things automotive. The podcast not only educates listeners on the intricacies of tire technology but also showcases the evolution of the tire industry over the years. Woody's journey from a phone operator to a tire geek extraordinaire is a testament to the dedication and expertise required in the world of tires. The episode encapsulates the essence of MotorTrend Channel's commitment to exploring every facet of the automotive world, from powertrains to the often-overlooked yet critical components like tires.

the-future-of-tires-insights-from-tyres-svp-on-ev-fleet-solutions

Image copyright Youtube

the-future-of-tires-insights-from-tyres-svp-on-ev-fleet-solutions

Image copyright Youtube

the-future-of-tires-insights-from-tyres-svp-on-ev-fleet-solutions

Image copyright Youtube

the-future-of-tires-insights-from-tyres-svp-on-ev-fleet-solutions

Image copyright Youtube

Watch Let’s Talk About EV Tires with Tire Rack's Woody Rogers on Youtube

Viewer Reactions for Let’s Talk About EV Tires with Tire Rack's Woody Rogers

Woody explains common questions and mysteries surrounding tires well

Tire Rack will shave a new tire to match tread depth of other 3 tires

Videos are inspiring, interesting, and informative

Channel brings fun and positivity

Unique creativity and perspective in videos

Some users feel like everyone was screwed over

Appreciation for quality content and passion

Users find videos impressive and enjoyable

neo-firefly-stylish-compact-car-redefining-urban-driving
MotorTrend Channel

Neo Firefly: Stylish Compact Car Redefining Urban Driving

Discover the Neo Firefly, a stylish and innovative compact car from China. With a unique design, upscale interior, and efficient packaging, the Firefly offers a luxurious yet practical driving experience. Explore its features and potential impact on future car designs.

lucky-costas-workshop-tour-classic-cars-gearstar-transmissions-and-more
MotorTrend Channel

Lucky Costa's Workshop Tour: Classic Cars, Gearstar Transmissions, and More!

Explore Lucky Costa's workshop in this MotorTrend Channel episode. Witness his car projects, including a revamped 63 Ford Galaxy and the iconic Project X57 Chevy. Discover his passion for Gearstar transmissions and follow him on social media at Mobile Techlucky for more automotive adventures.

aston-martin-vantage-vs-porsche-911-gts-supercar-showdown
MotorTrend Channel

Aston Martin Vantage vs. Porsche 911 GTS: Supercar Showdown

The MotorTrend Channel compares the Aston Martin Vantage and Porsche 911 GTS on a challenging road to see if the Vantage can rival supercars. The 911 impresses with purity of experience and hybrid integration, while the Vantage offers a unique driving character and stunning design, positioning itself as a strong contender in the sports car market.

2026-toyota-rav4-hybrid-powertrain-advanced-tech-and-enhanced-safety
MotorTrend Channel

2026 Toyota RAV4: Hybrid Powertrain, Advanced Tech, and Enhanced Safety

The 2026 Toyota RAV 4 introduces a hybrid-only powertrain with unique design elements, advanced tech features, and enhanced safety options.