Future of Automotive Design: Insights from Mercedes-Benz UX Designer
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- Dushyant
- @dishs
In this episode of The Inevitable by MotorTrend Channel, they introduce Dalal El Shake, a UX designer from Mercedes-Benz R&D North America. She's not your average designer; with a background that includes Ford, Peugeot, LA Metro, and even Under Armour, she's a force to be reckoned with in the world of future user experiences. The hosts also tackle the hot topic of smart charging and its potential impact on EV battery life, sparking discussions on warranty adjustments and software solutions to preserve battery health in the long run.
As the conversation revs up, the hosts shift gears to the ever-evolving landscape of autonomy in vehicles. While some companies like Kia boldly set timelines for full autonomy, others tread cautiously, navigating the complex terrain of partial autonomy and human-machine interactions. Dalal sheds light on her work at Mercedes-Benz's advanced studio, where she's at the forefront of conceptualizing cutting-edge technologies and designs for the cars of tomorrow.
The discussion veers towards the omnipresence of screens in modern cars, with a focus on AI-driven, voice-based interactions and augmented reality experiences. Dalal provides insights into the digital-centric approach in automotive design, highlighting the industry's shift towards screen-dominated interfaces over traditional physical controls. The hosts delve into Dalal's creative process, exploring how she navigates the intricate balance between hardware and software development to create seamless and intuitive digital experiences for future vehicles.
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